Aurora's Degree College

Chikkadpally, Hyderabad.
academics

UG

School of Management


Bachelor of Business Administration (BBA)

BBA - is a three year undergraduate program affiliated to Osmania University. This course imparts students with theoretical as well as practical knowledge with regard to analyzing and executing business decisions effectively.

This course equips the students with the core management concepts which will help them to excel in a dynamic business environment. This course grooms young managers to face globalization, consumerism, technology etc in the contemporary sense. It offers specialization in Marketing, finance and international business.

First Year
Students of first year shall be learning the fundamental principles of management along with the consumer and producer behavior in the context of resource allocation which is needed for proper enterprise building as a part of Business Economics course. They also shall be introduced to the basic framework of accounting, book keeping and finalizing of accounts. The curriculum also includes Business Mathematics which inculcates an analytical thinking skill which aids in business decision making.

Second Year
In the second year the students would be introduced to various facets of management- Human resource management, Marketing management, financial management etc along with elements of communication and report writing through business communication course. Basic statistical techniques needed for research and analysis are introduced through the business statistics course.

Third Year
The third year would help students gain an insight into financial analysis for managerial decision making thorough management accounting course. The business and company law course introduces the student to various laws relating to the business like Indian contract act, Sale of goods act, Consumer protection act etc along with various provisions of company law and statute. Adaptability of management to changing business environment is taught through Business environment and Management Science course. There are two electives to be chosen by students in specialized areas like Financial Services, Sales and advertising management, investment management, change management, CRM etc. The students will also be given a project work which will enable them to learn the practical applicability of the business concepts learnt and sharpen their research and analytical skills.

Course Outcome
The student will develop capabilities of working with and managing a team. The course also enables the student to critically analyze, evaluate and arrive at appropriate decision making within the given parameters. It helps students to draw a parallel between the theoretical concepts in the area of business and management and their practical application. It helps in enterprise building among students through a learning of optimum utilization of given resources. The students will be given a practical learning experience through Industrial Visits, Class room presentations, Seminars, Guest Lectures by prominent Industrialist, HR heads, Minor Projects, Virtual Company Presentations, etc.

Eligibility
Candidates who have passed the intermediate public examination conducted by the Board of Intermediate Education AP, or any other examination recognized as equivalent there to with any group with aggregate marks prescribed by the university are eligible for admission into BBA I Year course.

Follow Us on

Designed By BitraNet